OCTOBER 2024
Transforming to serve you better
You may begin to notice something different around here. We're getting a fresh new look! But like your favorite landscape architecture project, it's what's beneath the surface that really matters.We’re planning big improvements over the next year to support our mission and the way we do business with you. Here's what's in store:
Database
The cornerstone of this effort is the implementation of a new database set to launch in mid-2025. This
new system will offer more efficient, automated and user-focused processes, including self-service capabilities and individualized guidance throughout the licensure process.
Email
Communication enhancements are also underway, based on feedback from a recent survey. We are changing our email platform to provide more tailored messaging and give you greater control over the types of communications you receive from CLARB. These
changes will be implemented by the end of 2024.
Website
Additionally, we’re planning a complete website overhaul, focusing on improving navigation and content organization to better serve our various audience groups. The new website will launch alongside the new database in 2025, incorporating extensive
user testing and stakeholder input to ensure a dramatically improved user experience.
Brand
CLARB is developing a new brand identity to reflect our professionalism and forward-thinking approach. With a small full-time staff, the transformation will be gradual, and the most significant changes will coincide with the new website launch
in 2025.
Your input is invaluable as we roll out these exciting changes. We're committed to continuous improvement, and your feedback challenges us to excel. Please feel free to share your thoughts and experiences
with us throughout this transformation.